Here’s the scenario: you’ve finished a huge sprint. The whole team has pushed hard to get it done. Catching up to talk about the past couple of weeks — is the last thing you want to do. But don’t let this opportunity pass you by.
Almost every business I work with places innovation high on the agenda because everyone recognises that without it your business will stagnate, competitors will overtake you and your business will die.
Most people assume that it is a lack of technological innovation that kills businesses. They point to Blockbuster’s failure to account for the online streaming model as an example. But it’s not as simple as that.
The first principle of the Agile Manifesto is a priority on satisfying customers through delivery of value. But is there a difference between value that satisfies customers, and business value? Does it actually matter?